Unveiling the Best Times to Post on LinkedIn

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Unveiling the Best Times to Post on LinkedIn

Unveiling the Best Times to Post on LinkedIn

Business marketing professionals recommend posting at some specific times on LinkedIn, as it helps your content get early momentum, leading to a better reach.

As we all know LinkedIn is a business hub so getting early impetus on your post is crucial to stand out among your competitors. But, the serious query related to this is is there a universal best time to post on LinkedIn? The simple answer to this query is, YES! There are possibilities.

LinkedIn professionals revealed some experimental and proven results, helping businesses and creators find the best time to post on LinkedIn. Join us in this comprehensive guide to know the exact time to post on LinkedIn!

Is there any best time to post on LinkedIn?

Based on the research and experiments done by business marketing professionals, we can say that there are possibilities for finding the best time to post. Well, recent research has revealed that 9:00 AM on Tuesday and Wednesday is the best overall time for posting and getting early momentum on LinkedIn.

On the other hand, the research has also explained that weekends are considered the worst days to get better reach on your LinkedIn posts. The reason behind this is that people like to browse LinkedIn for professional development and business-related opportunities that they may avoid searching for on their off days.

Weekly estimated schedule to post on LinkedIn?

Weekly estimated schedule to post on LinkedIn

Follow the given estimated schedule to know when is the best time to post on LinkedIn, as proposed by experts. This is a weekly plan, that helps you create a weekly schedule for your LinkedIn posts to get instant recognition on the platform:

Monday

Experts revealed that 11:00 AM is the best time to post on your LinkedIn account on Monday. As Monday is the starting day of the week, it has been observed that most people try to be engaged in work-related activities around this time. So uploading your posts on LinkedIn around this mentioned time can help you get a better audience.

Tuesday

For Tuesday, the range between 6:00 AM and 8:00 AM is considered the best time to share content on LinkedIn. The reason behind this endorsement is that this time is considered the higher engagement period.

Wednesday

For Wednesday, the time of your lunch break is considered the best duration to reach out to your targetted audience. So, on Wednesday, you must keep focus on sharing authentic content on LinkedIn during your lunch break.

Thursday

Unlike the other weekdays, on Thursday the higher engagement rate comes to see around the early afternoon. So, the best recommendation for you is to upload posts around 2:00 PM.

Friday

For Friday, business marketing professionals come again in the early morning time. It is estimated that on Friday, people usually engage with LinkedIn posts before working hours. So, to get better results on Friday, you must try to post on Linkedin around 8:00 AM.

Saturday

Professionals, while sharing their experience for the best time to post on Saturday, suggest posting between 4:00 AM and 5:00 AM. The reason behind this is that the business posts do not get much engagement during business hours on the off days.

Sunday

For Sunday, the best time to post on LinkedIn is also in the early morning time – around 6:00 AM. Again, the reason is that on Sunday people do not follow the business hours to get business updates or market trends on LinkedIn.

Tips on finding the best time to post on LinkedIn?

The above-given timetable is the estimated schedule to find out and mark the best time to post on LinkedIn. However, these results may vary depending on your demographics and other factors.

While keeping in view the overall scenario, we also come up with the best practices, proposed by business marketing professionals, helping you find out the right time to post on LinkedIn according to your targeted audience and other demographics:

Check your top-performing posts

You must open the analytics of your LinkedIn account to check the top-performing posts on the platform. Check at what time people mostly engage with your posts. You must also evaluate their activities in your posts.

For example, check how many people are just liking your posts, how many people are commenting on them, and how many people share your posts. Also, check the time when people do these activities on your posts or when are people most active on Linkedin.

After measuring these metrics, you should start creating your next content or marketing strategies accordingly. For example, get an average time when you get more engagement. Simply start uploading your content at the same time. You must also share content in a style or format for which more people show their love and appreciation.

Learn from your competitors

Do not take your competitors as your enemies. You should take them as your inspiration instead and try to understand and follow their business marketing strategies as well.

So, start evaluating the performance of your competitors. Measure at what time they usually share content on their profiles, how often they share content on their account, what type of content they prefer to share, etc.

You should follow the same essential LinkedIn strategies to get better results. However, do not rely on the strategy of a single competitor. Measure the overall performance of more than one competitor and try to follow the one that you think is quite relevant to your business.

Follow the time zone of the target audience

Another helpful tip for you is that you must consider the time zone of your target audience. First of all, compare your current time with the time zone your target audience follows. Mark it clearly, and follow the exact time to get better results.

For example, if you are recommended to publish your content around 11:00 AM on Monday, ensure the clock is hitting 11 O’clock in your targetted regions.

Stay consistent

Last but not least, we would love to recommend you here to show as much consistency as possible. Remember that gaining overnight fame on social media or marketing channels is tough.

There are only a few examples of businesses that got overnight success. Otherwise, businesses put their hard effort into making themselves unique from others. So, do not panic and keep putting in your efforts consistently.

A time will come when your account will be marked as the most authentic and credible source across the platform. It will then get the platform’s algorithmic favors, starting reach to a large audience without any marketing tactics.

The bottom line

LinkedIn is the best platform to promote your business values to a large community of business professionals. Businesses that are performing their best on LinkedIn are obeying exceptional marketing strategies. Among the best marketing practices, posting your content at the right time is a noteworthy approach.

You can follow the given timetable for sharing your business values on LinkedIn, helping you get better reach. On the other hand, following the given practices can also help you find out what is the LinkedIn best time to post according to your set demographics. Moreover, for all other updates on LinkedIn, keep following Social Consulter – your go-to source to stay connected with industry trends.

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